AI b-roll generator
Take a photo of your product. Get b-roll of it for your ads.
Your product on a table by a window, the light moving, a hand setting it down. The cutaways that go under a voice-over or between talking shots, without booking a shoot.

Free to start: your first video is on us. No card needed.
From a product photo to b-roll, in three steps
Add your product
A clear photo of it, the whole thing in the shot. A phone photo is fine.
Say the shot
Where it is and what moves: on a bathroom shelf, a hand picks it up, the camera moves in on the label.
Get your b-roll
About a minute later: a few seconds of vertical video to cut into your ad, your reel or your product page.
For anyone cutting ads for a product
Online brands
Fresh cutaways for every new ad, from the product photos you already have.
Video editors
The product shot the client never filmed, for under the voice-over.
UGC creators
Clean product b-roll to cut between talking shots.
TikTok Shop and Amazon sellers
A shot of the product in use for each listing and ad.
Good questions
What is b-roll?
The shots that play under a voice-over or between talking shots: the product on a shelf, a hand picking it up, the camera moving in on the label. It shows what the words are about.
Is that really my product?
It's made from your photo, so the shape, the colour and the details are yours. Check the small things before you post. What your photo doesn't show, like the back, is a guess.
Can I get several shots?
Each video is one shot. Make one for each shot you need, a close-up, a wide shot, a hand using it, and cut them together in your editor or in Studio.
Does it have sound or words on it?
No talking and no words on screen, so it sits under your own voice-over, music and captions.
Is it free?
Signing in is free, and your first video is free too. No card needed.
What does it cost after that?
$5 for your first month, then $15 a month, for about 25 short videos and their pictures each month. Cancel any time.
Got a product and no b-roll?
Try it with your photoThe example on this page is made up, and made with AI.